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怎樣才能培養(yǎng)出女版喬布斯

發(fā)布時間:2014-1-20 08:10    發(fā)布者:1770309616
關(guān)鍵詞: 喬布斯
技術(shù)創(chuàng)業(yè)者的隊伍中之所以少有女性的身影,深層次的原因有很多,不是教會女性學會編程就能解決的。它需要個人、社會和全世界在各個層面通過長期的共同努力,消除阻礙女性發(fā)展的壁壘,同時給予她們必要的支持。

                        

    作為一種假說,摩爾定律提出,集成電路上的晶體管的數(shù)量每兩年就會翻倍。這樣我們就完全可以認為,這個翻倍的效果也會讓處理器的速度加倍,因為芯片上晶體管多了,處理器也必須更快才行。


    不過,要想無限提高芯片的速度,不是說拼命往芯片上塞晶體管就行了。計算速度還離不開內(nèi)存容量等因素,同時也受到磁盤速度等要素的限制。

    正如我們不能為了無限提高處理器速度而往芯片上多堆晶體管一樣,也不能僅僅通過讓更多女性進入工程學院和編程學院就指望下一個馬克•扎克伯格能夠應運而生。扎克伯格只用了大約七年的時間就打造了一個價值10億美元以上的公司。就算是選拔那些從青少年時期就開始黑客生涯的女性也是不夠的(這樣的女性確實存在,本人就是其中之一,而我這代人中這樣的人還不少)。

    如果真的打算造就一位女版馬克(或者女版的斯蒂夫•喬布斯、杰夫•貝佐斯、埃隆•穆斯克等科技英才),同時出于討論的目的讓我假設(shè)這確實是個很有價值的事業(yè),那就需要在很多方面有所改變。光教會女性如何編程是遠遠不夠的。


    改變心態(tài)

    請包涵一下我愛用歷史掌故打比方的習慣。1865年,美國政府正式廢除了奴隸制。盡管這確實是一個巨大的成就,但對非裔美國人來說,它所提供的只是一定程度的經(jīng)濟自由。85年后他們?nèi)匀灰驗榉N族隔離制度被視為二等公民。直到20世紀50年代種族隔離制度才宣告終止,又直到2008年才有了第一位民選的非裔美國總統(tǒng)。掐指一算,非裔美國人獲得平等的政治地位用了整整143年!


    遺憾的是,女性直到1920年才獲得投票權(quán)。在這之后,一直到20世紀50年代和60年代,社會才開始重視培養(yǎng)女性上大學。不過就算是這樣,當時女性進入職場、婚育后繼續(xù)留在工作崗位上還是被人們看成是怪事;而這恰恰表明女性要么經(jīng)濟狀況不佳,要么缺乏社會支持。


    因此,盡管女性和少數(shù)民族享有自由的口號一直喊得震天響,但實際狀況的改變卻始終步履遲緩。


    實實在在的改變意味著必須積極推出能讓人們獲得自由的舉措,而這既需要教育,也離不開社會實踐,只有這樣才能破除陳規(guī)陋習。


    我得措辭謹慎地指出,西方社會好不容易懂得了讓女性接受教育的價值,但現(xiàn)在是時候向一些社會陋習宣戰(zhàn)了。


    Moore's law, which is really a conjecture, states that the number of transistors on an integrated circuit doubles every two years. It is safe to presume that this doubling effect also doubles processor speeds, because having more transistors on a chip means faster processors.


    However, you cannot just cram more transistors onto a chip in order to double its speed indefinitely. Computing speed is also based on things such as memory capacity and it is limited by factors such disk speed.


    Just as you cannot cram more transistors onto a chip in order to double processor speeds indefinitely, you cannot expect that simply adding more women to engineering colleges and code academies will produce a Mark Zuckerberg, who will go on to build a billion-dollar company in roughly seven years. Even having women who have been hacking since they were teenagers isn't enough (and mind you these women do exist, I am one of them, and there are more than a handful of others in my generation).

    Now if the goal is to produce a female version of Mark (or Steve, Jeff, Elon, etc.), and for the sake of argument I'll assume that this is a worthy cause, it's going to take change on many levels. Teaching women how to code isn't enough.


    Change in Mindset

    Please bear with me as I draw an analogy using history. In 1865 the U.S. government abolished slavery. While this was an achievement, it only afforded some level of economic freedom to African Americans. Nearly 85 years later they were still being treated as second-class citizens via segregation. It wasn't until the 1950s that segregation ended, and it wasn't until 2008 that we elected our first African American president. Doing the math it took 143 years before African American were supposedly on equal political footing!


    Unfortunately, women weren't afforded the right to vote until 1920. Even after that, it wasn't until the late 1950s and 1960s that society valued educating women at the university level but, even then, entering the workforce and actually staying in it after marriage and having children was considered an anomaly; it was a sign of having limited financial means or social support.


    Hence while freedom for women and minorities was proclaimed, the status quo was slow to change.


    Actual change means having to vigilantly put forth practices to enable people to exercise their freedoms, and that requires a combination of education and social practices, which will eradicate social norms.


    I'll be careful in stating that in Western societies, we finally believe in valuing education for women, but we now have to turn to social practices.


    我們可以鼓勵女性積極投身社會并張開雙臂歡迎她們,但這并不會消除各種文化中一些已經(jīng)傳承千年的、對待女性的做法,它們一直強化著女性主要作為撫育者的角色(我指的并不只是養(yǎng)育孩子)。要克服這一點,就需要全世界有意識地持續(xù)努力。它在實踐中意味著什么呢?主要是以下幾點:

    • 男性支持這種觀點,即他們的女性另一半有能力作為平等的合伙人作出經(jīng)濟上的貢獻,有能力養(yǎng)家糊口。

    • 把要不要孩子的選擇權(quán)真正還給女性。這就要求消除對那些選擇不要孩子的女性的非議,讓她們真正獲得生育的選擇權(quán)。

    • 把是否照顧年邁雙親的選擇權(quán)還給女性。女性相對長壽,經(jīng)濟壓力也較大,這意味著她們往往不得不照顧年邁的雙親和公婆。

    • 對那些選擇要孩子及照顧家里老人的女性提供社會和經(jīng)濟支持,這需要各類企業(yè)和政府幫一把。

    從理論上來說,上述情況現(xiàn)在都存在。我之所以說是理論上,是因為如果它們確實存在,我們?yōu)槭裁催要對女性中沒能涌現(xiàn)出馬克、斯蒂夫、杰夫和埃隆這樣充滿創(chuàng)意的財富創(chuàng)造者大惑不解呢?請告訴我,如果整個社會對待女性的心態(tài)一直沒有改變,這怎么可能呢?!


    不過,盡管現(xiàn)實中女孩和婦女聽到的說法各有不同,但我還是要不揣冒昧地說,只有女孩和婦女才會真正明白下面這番話的深意,因為她們從青少年開始直到長大成人,每天都會聽到這話:“到了年紀就找個合適的伴侶,因為我們擺脫不了生理規(guī)律,給家庭賺錢的同時,也要養(yǎng)好孩子。”而根據(jù)所處文化背景的不同還會加上這么一句:“同時也別忘了對老爸老媽和公婆的責任啊。”


    我還要不揣冒昧地說,有些人(不是所有人)會一直把這類說法掛在嘴邊,四處嘮叨。她們往往是些上了點年紀的婦女,可悲的是,其中還包括我們自己的母親!我說這話不是想要指責誰,只是要指明我們這一生所要面對的到底是什么樣的人和事。

    這就是讓女性在養(yǎng)大成人和投身社會過程中總是尋求穩(wěn)定而不是風險的諸多因素之一。一開始就選擇工程學(這是大學里的小眾學科)然后開始創(chuàng)業(yè)(這意味著收入不穩(wěn)定),這本身就是有風險的。選擇這條充滿風險的道路說明我們是異類(這不算什么壞事)。其他人則在一邊待著,看著我們會如何克服各種艱難險阻。如果沒能打造一個價值十億美元的公司,也沒研發(fā)出什么創(chuàng)新技術(shù),會不會有人對我們指指點點?我們會不會覺得自己痛失了做個好媽媽的機會?又或者我們有能耐做到家庭事業(yè)兩不誤嗎?

    而與此同時,男人全力以赴地干事業(yè)卻仍是這個社會可以接受的做法。


    We can encourage women to participate and welcome them with open arms, but that won't undo the thousands of years of ongoing cross-cultural practices that reinforce a woman's primary role as a nurturer (and I am not just talking about nurturing children). To overcome this requires a constant and vigilant effort globally. What does this mean in practice? It means the following:

    • Men supporting the notion that their female significant other can contribute as an equal partner financially or be the bread-winner of the household.

    • Really leaving the choice of having children up to women. This requires eradicating the unspoken judgment passed on women who choose not to have children and truly having the right to choice.

    • Really leaving the choice of taking care of elderly parents up to women. Longevity coupled with financial strain often mean that women are left to care for elderly parents and in-laws.

    • Having supportive social and economic practices for those who do chose to have children and take care of aging family members, which will need to be reinforced by somebody such as companies or governments.

    In theory, all of this exists today. I say in theory, because if they actually existed, why would we be still left wondering why women aren't more innovative wealth-creators a la Mark, Steve, Jeff, and Elon? Please tell me how this is possible without a sustained change in society's mindset towards women?!


    However, as status quo goes there is a mixed message being sent to girls and women, and I will take liberty in saying that only girls and women will truly understand this because they experience it daily from young through adolescence and into adulthood: "Find the right partner by a certain age, because we are still controlled by biology, and nurture your children while still contributing to the family financially." Depending on your cultural background add, "Please don't forget about your obligations to your aging parents and in-laws."

    I will also take liberty in saying that some, not all, but some people, who continue to reinforce and propagate this mixed message are an older generation of women, which sadly, often include our own mothers! I'm not saying it to place blame, but to merely point out who and what we face throughout our lives.
    This is one of the factors that has led females to being bred and socially conditioned to seek stability, not risk. There is an inherent risk involved in first choosing to pursue engineering (being the minority in college) and then entrepreneurship (being financially unstable). Those of us who have chosen a risky path are merely anomalies (not a bad thing). The rest are waiting and watching to see how we will overcome the personal risk we've taken. Will we be castigated if we fail to build a billion-dollar company and innovative technology? Or will we feel like we missed out on motherhood? Or will we be able to balance both?


    Meanwhile, it is still socially acceptable for men to focus wholeheartedly on their career.

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1770309616 發(fā)表于 2014-1-20 08:13:15

    我們希望女性可以選擇創(chuàng)新創(chuàng)富,但目光所及之處,無論是媒體、社會實踐還是各種思潮,我們耳聞目睹的總是那套說法,那就是,找個好男人,生個孩子才會真正幸福。

    必須有所舍棄。


    因為如果你要想賺錢,甚至成為奧普拉那樣的億萬富翁,那你可能就沒法要孩子。但如果你樣樣都不想落下:既能創(chuàng)新,又能創(chuàng)富,還能有孩子,那就得以瑪麗莎或謝莉爾為榜樣。她們都選對了另一半,也都賺了大錢……

    我就認識一些善于創(chuàng)新的女性,她們也都創(chuàng)造了財富,甚至當了媽媽,但媒體故意不給她們持續(xù)的曝光機會。這是另一種需要改變的心態(tài)。


    改變行為方式

    作為技術(shù)專家我們都知道,改變行為方式需要時間。不過有些人是愿意接受改變的,我們稱這類客戶為我們的早期用戶。他們很愿意接受那些剛剛推出、比較粗糙而且功能也很有限的產(chǎn)品,因為他們有些迫切的需求必須抓緊滿足。他們會張開雙臂歡迎新產(chǎn)品,并最終變成這些產(chǎn)品的忠實鼓吹者,支持我們的愿景并到處推廣。如今身處技術(shù)界的女性也是如此。


    技術(shù)界的女性很明白在這個領(lǐng)域為事業(yè)拼搏的種種好處。為了獲得自由、靈活度,同時還能賺到錢,我們也學會了忍受社會上針對女性角色的種種流俗說法。但要想有所發(fā)展,還是得有超凡的自信和各種必要的手段才行。


    盡管我們可以希望自己的產(chǎn)品在五到七年里被主流消費者所接受,但卻不能指望這么點時間里能發(fā)生什么重大的社會變遷。

    不過,讓客戶采用新產(chǎn)品的做法也能用來讓人們樹立意識,同時鼓勵女性進入技術(shù)界發(fā)展。以下就是其中的一些做法:

    • 教育:繼續(xù)強調(diào)選擇工程專業(yè)的重要性。這需要高中和大學做好相應的工作,也需要父母的支持。同時還要清醒地認識到,要獲得風投和天使的投資創(chuàng)建公司必須具備哪些條件。

    • 產(chǎn)品升級:不斷完善所在行業(yè)并使之價值廣為人知。

    • 定價:為那些對特定行業(yè)的學位和事業(yè)情有獨鐘的女性提供獎學金或經(jīng)濟資助。同時為那些想創(chuàng)建技術(shù)類公司的女性創(chuàng)始人提供資助。

    • 客戶支持:通過導師輔導的方式提供高質(zhì)量的服務,同時納入那些能幫助有家室或無家室女性的項目。

    • 案例學習:通過主流媒體展示業(yè)內(nèi)楷模和成功故事。

    • 堅持不懈:我們都知道,打造一個產(chǎn)品耗時費力,對它要多次升級才能不斷完善,隨后要基于它創(chuàng)建一個公司,最后才能把這個公司變成一種業(yè)務。對人力資本進行投資也是一樣的道理。我們必須為了目標不斷奮斗,但不一定知道什么時候才能開花結(jié)果。

    Our expectation is for women to make the choice to innovate and create wealth, but everywhere women look from media to social practices and trends, all we see and hear that true happiness lies in finding a man and making babies.


    Something has to give.

    Because if you want to be a wealth-creator and billionaire like Oprah you may need to be childless. But if you want to be all: an innovator, a wealth-creator, and have children, then look to Marissa or Sheryl, who have chosen good partners and have high net worths…


    I know there are female innovators who are also wealth-creators and even mothers, but the media hasn't chosen to consistently herald these women. Another mindset that needs to change.


    Change in Behavior

    As technologists we know that change in behavior takes time. However, there are some who are open to change, and we call those customers our early adopters. They are willing to put up with an early product that is unrefined and has a limited feature-set, because they have acute pains they need alleviated. They welcome a new product with open arms, and eventually become evangelists, supporting and promoting our vision. The same is true for women in technology today.


    The women who are in technology understand the benefits to pursuing a career in it. We also have learned how to put up with mixed social messages we receive in exchange for freedom, flexibility, and the financial benefits. But it still takes an inordinate amount of self-confidence and wherewithal to stick around.


    While we expect our products to become adopted by the mainstream within 5-7 years, we cannot expect the same timeline when it comes to social change.

    However, we can apply the same practices of product adoption to building awareness and having women adopt a career in tech. Here are some of the practices:

    • Education: Continuing to prioritize the importance of pursuing a major in engineering. This requires effort at the high school and college level plus support from parents. Coupled with an awareness of what it takes to receive investment from VCs and angels to build a company.

    • Product iteration: Continuing to refine the industry and making its value be known.

    • Pricing: Offering scholarships or financial assistance to those who are particularly interested in pursuing degrees and careers within the industry. And funding female founders who want to launch tech companies.
    • Customer support: Providing quality of service through mentorship and including programs to help those with and without families.

    • Case studies: Showcasing role models and success stories through mainstream media channels.

    • Perseverance: We know it takes time to build a product, refine it through multiple iterations, build a company from it, and then transform that company into a business. The same is true when it comes to investing in human capital. We have to continue to work towards the end without necessarily knowing when the exit will happen.

1770309616 發(fā)表于 2014-1-20 08:14:10
    所以,拜托了,別再老是想著并到處宣揚什么所謂的答案就是教會女性如何編程。要想改變現(xiàn)狀要做的事還很多。對我們這些早就知道如何編程,并且從青少年時期就開始干這個的女性來說,我們每天都要和內(nèi)心深處的“濫竽充數(shù)綜合征”(imposter syndrome,一般譯為“騙子綜合征”,指一個有能力的人總覺得技不如人,覺得自己是騙子而等著被人識破的心理狀態(tài)——譯注)作斗爭,同時還得和從周圍大多數(shù)人那里聽到的各種關(guān)于女性角色的說法作斗爭。    創(chuàng)新需要大量知識、無數(shù)努力和高度專注。只有當我們身邊充滿支持的力量時,才可能做到專注。如果我們被太多陳詞濫調(diào)和所謂“頭等大事”弄得心煩意亂,那就很難指望我們能創(chuàng)造出可以改善人類生活、同時創(chuàng)造財富的產(chǎn)品了。    本文的重點不是要指責誰,向什么人發(fā)難,也不是要找什么借口。它只是試圖起到教育作用,同時讓讀者意識到,如果我們真的想和男性平起平坐,在個人、社會和全球?qū)用嫘枰度攵啻蟪潭鹊呐Α?nbsp;   如果您希望伸出援手,同時確實深信推動女性投身技術(shù)界這一事業(yè)的非凡意義,那就請在每一天里都隨時隨地地宣傳這種觀念,鼓勵身女性,同時放手讓女性去干吧!    最后,盡管可以抱著希望,但千萬別指望這些努力能在2020年就造就出馬克、杰夫、斯蒂夫或埃隆這樣的人物!畢竟女性在美國獲得投票權(quán)也只有100年時間,我們還需要43年才可能結(jié)出碩果。(財富中文網(wǎng))    本文作者普尼瑪•維嘉雅珊珂是BizeeBee的創(chuàng)始人兼首席執(zhí)行官,這是一個為瑜伽館和其他健身企業(yè)提供會員管理軟件的公司。她還是杜克大學普拉特工程學院的兼職講師,及Femgineer網(wǎng)站(也就是本文首次刊發(fā)的地方)的創(chuàng)建者。此前她曾是Mint.com(被Intuit收購)的創(chuàng)始工程師。    譯者:清遠   
    So please, I beg of you, stop thinking and touting that the answer lies in merely teaching women how to code. It requires more than just that. For those of us who know how already know how to code, and have been doing since we were teenagers, we can attest to the daily internal battle we fight against the imposter syndrome, and the outward battle we fight against received mixed messages from everyone else.    Innovation takes a great amount of knowledge, effort, and focus. Focus can only come if there is a support structure around us to help facilitate it. If we are distracted by mixed messages, and a plethora of priorities, then it will be hard to expect for us to create products that improve human life and wealth.    The point of this post isn't to place blame, to single out anyone, or come up with excuses. It is merely to educate, and make the reader aware of the amount of effort that has to take place on an individual, social and global level if we really want to have parity of presence.    If you want to help and truly believe in the cause of having women in tech then educate, encourage and empower every day!    Finally, hope but please don't expect that all these efforts to yield a Mark, Jeff, Steve, or Elon by 2020, for it will only have been 100 years since we were given the right to vote in the US, we may still need an additional 43 years.    Poornima Vijayashanker is the founder and CEO of BizeeBee, a provider of membership management software for yoga studios and other fitness businesses. She also is an adjunct instructor at Duke University's Pratt School of Engineering, and creator of the Femgineer site (where this post first appeared). She previously was a founding engineer at Mint.com (acquired by Intuit).

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